Earlier reservations
From the first rendersBuyers get to know the project before construction starts, so sales don't wait for the structure to go up.
Marketing that sells your development
We reach people buying apartments and homes, off-plan or ready, build a list of interested buyers from the first renders, and deliver enquiries your sales team can act on straight away.
- 100,000
- potential buyers a development campaign can reach
- 200+
- properties we sold ourselves, new-build included
- 7–10 days
- to the first qualified enquiries after launch
What you gain as a developer
We don't count clicks. What counts is how fast you sell units and what each buyer costs you to win.
Selling a development starts long before you break ground
Buying a home is a decision that takes months. We stay with the buyer at every stage, not just at the end.
Discovers the project
Sees a video from the site or the renders before the first floor goes up.
Compares options
Comes back to the project page, and the ads remind them of the unit they liked.
Leaves their details
The form filters out browsers. Your team calls people who are ready to talk.
Comes back when ready
If they still hesitate after enquiring, they get automated updates on the build and the units still available.
Videos that sell the development
Most of our ads are video. Video holds people's attention better, so Meta shows it more widely and more cheaply than static images.
01
From the site and finished apartments
We show construction progress, the standard of finish and the area around the development.
02
From renders and brochures
When the build is only starting, we make the videos from renders and your sales materials.
03
With your sales team
Short videos where someone from your sales team answers the questions buyers ask.
What would this look like for your development?
On a free 30-minute call we'll show you who to target, which videos to make and where to start.
Book a free strategy callA project page that answers before anyone calls
Floor plans and a price list aren't enough to make someone leave their number. We build a page that walks the buyer through their questions and ends with a form, and every enquiry is counted and tied to a campaign.
Before we ever touched marketing, we sold more than 200 apartments ourselves. Since 2018 we've had thousands of real conversations with buyers, so we know what actually moves a deal. Now we run the agency we would want to hire.
From renders to enquiries in 4 steps
At every stage you know what's happening with your campaign and what each interested buyer costs you.
- 1Step 01 · call
Your project
We get to know the project, the construction stage, the units available and who should buy them: families, buy-to-let investors or buyers from abroad.Result: You know what makes sense for you, and what doesn't.
- 2Step 02 · plan
Strategy and content
We plan the campaign, the audiences and the videos: from the site, from renders and brochures, or from finished apartments.Result: You have the plan and the cost in black and white.
- 3Step 03 · launch
Campaigns and landing page
We launch Meta and Google ads, a project page with a qualifying form, and tracking for every enquiry.Result: First qualified enquiries usually within 7–10 days.
- 4Step 04 · optimisation
Sprints every 7 days
Every week we check which ads and units bring enquiries, and move the budget to what works.Result: Your budget works on sales, not on “teaching the algorithm”.
Genti vs a typical agency
We ran a real estate agency selling new-build apartments in Wrocław, Poland, and sold developer units ourselves.
We know what buyers ask before they sign a reservation agreement, and that's where every campaign starts.
- Focus
- Real estate only, new-build included
- Others:Every industry going
- Content
- Video from the site, renders and brochures
- Others:Stock graphics
- Enquiries
- Forms that qualify buyers
- Others:Every contact, random ones included
- Buyer list
- Grows from the first renders
- Others:Starts from zero at every phase
- Optimisation
- Changes in 7-day sprints
- Others:Months of waiting for the algorithm to learn
- Team
- Strategy, website, ads and video in one place
- Others:Several firms that don't know each other
| Area | genti. | A typical agency |
|---|---|---|
| Focus | Real estate only, new-build included | Every industry going |
| Content | Video from the site, renders and brochures | Stock graphics |
| Enquiries | Forms that qualify buyers | Every contact, random ones included |
| Buyer list | Grows from the first renders | Starts from zero at every phase |
| Optimisation | Changes in 7-day sprints | Months of waiting for the algorithm to learn |
| Team | Strategy, website, ads and video in one place | Several firms that don't know each other |
Let's talk about selling your development
30 minutes online, free. Tell us about the project and we'll show you how to reach buyers and build a list of interested people.
Prefer email? kontakt@marketingagenta.pl
- 30 minutes · free · online
- A concrete plan for your market
- No commitment. You decide after the call
Questions developers ask
Don't see your question? Ask us on the call or email kontakt@marketingagenta.pl.
Buyers take months to decide and compare several projects. An ad at the end of the sales cycle isn't enough: we reach them from their first research, answer the questions their buyer group asks, and keep your project in front of them while they compare.
No. We take care of the strategy, the project page, campaigns, video and reporting. Your sales team gets the enquiries and handles the conversations with buyers.
We run campaigns that promote developments, build lists of potential buyers and market residential projects, both apartments and houses.
Yes. We also make videos and ads from renders and brochures, so we start collecting interested buyers from your very first sales materials.
Yes. We run campaigns for projects across Europe, the Middle East and North America, including off-plan, and reach buyers in whichever countries they live.
Yes. We build a landing page for the development with a qualifying form and tracking for every enquiry, connected to your Meta and Google campaigns.