How to build your brand as an agent, with Michał Kozicki

Want to build your personal brand as an agent? Mateusz talks to Michał Kozicki, an agent from Racibórz, Poland, who has been building his brand online for several years.

This video is in Polish. The key lessons are written up in English below. If you want to follow the video itself, you can try YouTube's auto-translated subtitles (Settings → Subtitles → Auto-translate → English); their quality varies.

Key lessons from this episode

Are you an agent who wants to build a personal brand?

Then this conversation with Michał Kozicki, an agent from Racibórz in southern Poland, is for you.

Michał has been building his personal brand online for several years. You will find him on Instagram, Facebook and TikTok, and at the time of recording he was about to launch on YouTube and Spotify too. He also runs a blog where he regularly shares know-how with property clients.

What you will learn

where to start building a personal brand
which channel to choose first
where to get ideas for posts
what to share so that clients don't end up trying to sell on their own

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